Are you sometimes puzzled by how people behave?
There is a new way to understand human beings — and everything else.
It’s known as consilience.
Consilience is a new paradigm that reveals how things self-organize from the bottom up – in contrast to how we think and communicate, which is from the top down.
This new paradigm exposes the realities of human nature on both personal and collective levels revealing the overlap between different domains of life: family, health, business, technology, politics, and spirituality.
Consilience will help you organize your thoughts – and make people less puzzling.
“An important contribution to society’s needed bottom up thinking and action.”
“I am still vibrating from the power of this book.”
“I raised my eyebrows when I read the title of this book … and found it provocative and delightful. Beakbane’s knowledge is wide, his prose is clear, and his ability to make connections is powerful. I’m wiser for having finished this book.”
About the Author: Tom Beakbane
Tom Beakbane has spent his career as a marketer creating and promoting brands. However, he doesn’t believe in “markets” as they are generalizations that overlook the never-ending idiosyncrasies of individuals.
His perspective is that of both a scientist – he has an honors degree in biochemistry and neurophysiology from Durham University in England – and an artist because the company he has been leading for 35 years, Beakbane: Brand Strategies & Communications, uses every aspect of the visual arts to achieve their clients’ objectives.
He resurrected the concept of consilience after attempting to account for the gap between textbook accounts of human behavior and his experiences in business. His approach has been to dig into developments at the frontlines of scientific research rather than accept pop-science accounts of the human brain.
The book How to Understand Everything touches on current thinking across a broad range of disciplines including genetics, psychology, sociology, politics, mathematics, AI, economics, archeology and history.